Follow the Music: The Life and High Times of Electra Records in the Great Years of American Pop Culture
Follow the Music: The Life and High Times of Electra Records in the Great Years of American Pop Culture
Customer Review: Lovely telling of Elektra and the ’60s music industry
Elektra emerged from the ’60s as one of a very few independent labels to match the majors success. While others had fleeting commercial success or labored in record-collector obscurity, Elektra managed to maintain its artistic roots as it found its way up the top-40 charts. Label founder, Jac Holzman, and co-writer Gavan Daws re-tell the music industry’s transformation to a conglomeratized business through the prism of Elektra’s emergence in Greenwich Village folk clubs to its absorption into the WEA triad.
Holzman’s first-person reminiscences are brilliantly interwoven with interviews from many of those who were there, providing additional shades to many of the story’s events. The first half of the book is particularly fetching, following Holzman as he founds his label amid the folk revival of the early ’60s, and makes up business practices to match his feel for the art and artists. Also of great reward are Holzman’s tech-rich descriptions of equipment and recording sessions. Less incisive is Elektra’s flight into the arms of Warner Brothers, no doubt reflecting Holzman’s relative disinterest in the business of music.
Customer Review: great book about the music biz
This book really knocked me out. It’s a great look inside the sixties and seventies music business. What makes it particularly appealing is that the author was not just there but one of the major figures who made it happen. Jac Holzman and Gavan Daws have chosen to write the book from multiple points of view, quoting extensively from many of the best artists and producers of the time (even when their point of view is uncomplimentary or very different from the authors’). FOLLOW THE MUSIC lets you in on the party from many fascinating points of view. Reading this book brought me back to a time when this end of the century was being invented. I really loved it.
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